Taste will always matter most to your consumers, and what they want is the flavor of real salt. A report by the research company Mintel found that “when it comes to products flavored with a non-sodium or salt alternative, almost half (46%) of consumers in the US think that they don’t taste as good as their traditional counterparts”.
Even when a product is low sodium, organic, non-GMO, and kosher, consumers won’t buy if they don’t love the taste. You no longer have to choose between great taste and your customers’ health. We offer low sodium sea salt AND real salt flavor. With our pure salt crystals added to your recipe, every bite will be a gourmet experience.
We can also produce customized 50+% lower sodium blends that incorporate sea-source potassium chloride. These blends provide full flavor and further reduced sodium for your most sodium sensitive customers.